The relationship between communication education and communication skill and their impact on creating job opportunities in the hospitality industry in the Kurdistan region of Iraq

Authors

  • Houshyar Abdulrahman Saleh Department of Legal Administration, College of Administration and Economics, Lebanese French University, Erbil Kurdistan Region, Iraq

DOI:

https://doi.org/10.25212/lfu.qzj.9.3.51

Keywords:

Graduate students, Linguistic knowledge, Communication skills, Hospitality competency, Hospitality Markets

Abstract

This research’s main objective is to study the relationship between Communication Education and communication skills to pave good opportunity for graduate students to enter the hospitality market in Erbil. Often, a deficiency in communication skills hinders them from building an appropriate opportunity to face market requirement and this is a huge problem that this research focusing on.  

Which, in turn, affects their readiness to enter the hospitality market. This is due to the hypothesis that there is no relationship between Communication Education and communication skills sparked a discussion around how to enter the hospitality market where this study concludes the importance of such a relationship to equip students for market opportunities. The researcher collected data from 90 fresh graduate students at colleges as a research population and aluminous reveal a correlation between students' linguistic proficiency and the barriers they face in accessing the hospitality market. The researcher used, correlation analysis and regression analysis to analyses the data by using SPSS software. Also, the result shows that Communication Education and Communication Skills in Practice have indicating a positive and significant relationship between them. The second objectives result revels that there is no significant relationship between Communication Education and Interpersonal Communication Skills

Downloads

Download data is not yet available.

References

Robles, M. (2012). Executive Perceptions of the Top 10 Soft Skills Needed in Today’s Workplace. Business Communication Quarterly, 75, 453-465.

Baydillah, P. (2021), Importance of Communication in Education.Ratna Rintaningrum S.S., M.ED., Ph.D . Research gate

Calfoforo A (2023), Challenges and Soft Skills of Student Interns. International Journal of Social Science and Human Research. Volume 06 Issue 03 March 2023

Chay Hoon Lee & Norman T. Bruvold (2003). Creating value for employees: investment in employee development, The International Journal of Human Resource Management, 14:6, 981-1000

Charles Guedenet, Michelle Grajek and Dr. Lori Mason (20005), This article supported by the U.S. Embassy, Baghdad through the Iraq University Linkages Program. January 10, 2017 IREX 1275 K Street NW, Suite 600 Washington, DC

Ciaran Burke, Tracy Scurry & John Blenkinsopp (2019). Navigating the graduate labour market: the impact of social class on student understandings of graduate careers and the graduate labour market, Studies in Higher Education, DOI: 10.1080/03075079.2019.1702014

Čuić Tanković, A. J. Kapeš, V. Kraljić: IMPORTANCE OF SOFT SKILLS AND COMMUNICATION. Tourism in Southern and Eastern Europe, Vol. 6, pp. 167-185, 2021.

Diloyan, A (2017). The Impact of Effective Communication Skills on Student Enthusiasm, American university of Armenia.

Ghafar, Z. & Mohamedamin A, (2023). An Overview of the Challenges and Solutions for English Language Teaching in Iraq-Kurdistan. Canadian Journal of Educational and Social StudiesVol. 3(1), pp. 38-48

Hatem, A. Ako, A & Mariwan, A. Promoting (2017). The Tourism Industry of Kurdistan Region of Iraq (Halabja Province as a Case Study), Journal of Tourism and Hospitality Management, Vol. 5, No. 1, pp. 1-13 ISSN: Published by American Research Institute for Policy Development.

Jelena Kapeš, A. & Benazić.A (2023) Measuring the importance of communication skills in tourism, Economic Research-Ekonomska Istraživanja, 36:1, 460-479, DOI: 10.1080/1331677X.2022.2077790

Lolli, J (2013), Interpersonal communication skills and the young hospitality leader: Are they prepared? International Journal of Hospitality Management, Volume 32, March 2013, Pages 295-298

Lucy D Mercer-Mapstone & Kelly E Matthews (2015): Student perceptions of communication skills in undergraduate science at an Australian research-intensive university, Assessment & Evaluation in Higher Education, DOI: 10.1080/02602938.2015.1084492

Masa'deh, R., Alananzeh, O., Jawabreh, O., Alhalabi, R., Syam, H. and Keswani, F. (2019), "The association among employees' communication skills, image formation and tourist behaviour: perceptions of hospitality management students in Jordan", International Journal of Culture, Tourism and Hospitality Research, Vol. 13 No. 3, pp. 257-272. https://doi.org/10.1108/IJCTHR-02-2018-0028

Pramusinta Y and Dewi A (2023). Exploring Communication Skills and Student Learning Outcomes through Student Facilitators and Explaining (SFAE) Learning Model. Jurnal Ilmiah Sekolah Dasar, Volume 7, Number 2, 2023 pp. 293-301

Sherwyn P. Morreale & Judy C. Pearson, Why Communication Education is Important: The Centrality of the Discipline in the 21st Century. Communication Education Vol. 57, No. 2, April 2008, pp. 224240, Routledge

https://shafaq.com/en/Kurdistan/Kurdistan-Region-of-Iraq-anticipates-record-tourism-numbers-in-2023

https://www.sulcci.com/jmare-7564/ 27/6/2023

https://www.rudaw.net/english/lifestyle/15072019 27/6/2023

Elish 2021, Beyond Wild Places. The wild journal. https://beyondwildplaces.com/complete-guide-to-travelling-in-iraqi-kurdistan/ 21- 06-2023

https://www.kurdistan24.net/en/story/33613-7-million-tourists-visited-Kurdistan-Region-from-Jan.-to-Nov.:-KRG-Tourism-Board 12-02-2024

Downloads

Published

2024-10-06

How to Cite

Houshyar Abdulrahman Saleh. (2024). The relationship between communication education and communication skill and their impact on creating job opportunities in the hospitality industry in the Kurdistan region of Iraq. QALAAI ZANIST JOURNAL, 9(3), 1261–1285. https://doi.org/10.25212/lfu.qzj.9.3.51

Issue

Section

Articles